The Garage Gym Revolution (and It’s Complacency)

Hundreds of thousands Americans built brand new garage gyms in the last two years. And, most of them got less fit. 

The decentralization of the fitness world was initiated by the early 2000s surge of the microgym concept. CrossFit gyms, Barry’s Bootcamp, and SoulCycle changed the collective consciousness surrounding high effort, high return exercise. Then, the global pandemic of 2020 nudged this new consciousness into the build out of more garage gyms than the world has ever seen. CrossFitters put rigs in their garage and SoulCycle fanatics found Peloton instructors. 

But, the results didn’t follow. 

The common misconception was that former gym goers could get it done alone and in their garages, yet that became much more the exception than the rule. What you can see in the microgym setting are the explicit and implicit accountability structures. Coaches notice when you don’t show up in a gym and training in public comes with a healthy osmosis dose of an extra push. 

Training alone simply doesn’t have built-in accountability structures. 

If you or someone you know has a new powder-coated laundry rack in the form of $5000 worth of fitness gear, you might need a coach. Our ‘Digital Coach’ program has three tiers and can deliver a well-balanced training experience with accountability from a real coach to get you the results you need. 

Curious? Check this out.

8/10/22 WOD


Complete 4 rounds for quality of:

6 Barbell RDL’s
6 Wide Grip Pull-up

Then, complete the following for time:

1 Block Run
DB Push Press (50/35)


Take 12:00 to build to a heavy Circus DB Press… (ea)

Complete 4 rounds for quality of:

12 Bent Over Rows
6-8 DB Close Grip Floor Presses

Then, complete the following for time:

Shoulder-to-Overhead (155/105)
Chest-to-Bar Pull-Up