Hold The Standard Podcast

Physical Freedom: Where Are You Not Free?

There’s one answer that’s my favorite of them all. I’m specifically talking about the third question we ask new students in their Intro Session. More or less curious about the

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8-Week Course Addresses Key Longevity Markers

When Dr. Garielle Lyon said that “muscle is the organ of longevity,” strength coaches around the world rejoiced. The facts are staggering around aging. Adults will love 3-5% of their

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Are You Asking for a Worse Neighborhood?

Venice might be the North American capital for woo-woo practices, but hear us out. The world is changing dramatically for the better and for the worse. There’s plenty of folks

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How to: Master Training Volume

The iconic Louie Simmons’s quote comes to mind: “The brightest stars burn out the fastest.” The problem in the fitness industry is that it’s a motivation-heavy environment.  It gets the

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FREE Split Jerk Clinic Comes to Venice Beach

It’s time to dial in your ability to put weight over your head! Masterful GPP coach from both the Hermosa Beach and Venice Beach locations, Jun Endo, will be teaching

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