fitness

Zoom

Zoom is such a useful tool. Speaking simply, you can think about zooming in or making something larger, or zooming out and making something smaller. When I hear this word, …

Introducing: The Ideal Member

One of the many mentors once spoke about his “ideal member”. This hypothetical individual would join his gym and train just two or three days per week as a beginner. …

Baseline Dreams

By now you should know that we are a performance-based gym. What I mean by this is that the frame through which we view fitness is in definable, measurable performance. …