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Hold the Standard Podcast: Ep. 5 Investigating ‘Flow’
Have you listened to the Hold the Standard audio docuseries yet? The mission of the platform is to investigate how we navigate life’s most difficult and important elements by taking …
Pro Shop: The Official Fake Gym 2.0 Tee
The legacy of DEUCE includes some humble beginnings in a Santa Monica park. In those days, the “gym”, which had no walls or an address, earned a nickname: the Fake Gym. …
What’s Left for Negotiation Loses
You’ve heard the policy turned figure of speech, “We don’t negotiate with terrorists.” Well, not to be dramatic, but we all have a terrorist inside of us. Our psychology is …
Carrying the “Football”
Carrying the “Football” Did you know that since Dwight Eisenhower was in office that an aide has carried a briefcase called the “football” with the President anywhere he goes? The …
Painting the Golden Gate Bridge
We’ve all heard and (at least, subconsciously) fear the life of Sisyphus, living in an endless loop of work to no real end. We make light of the pointlessness of …