The Truth (About DEUCE)

The funny thing about our experience is that we think it’s the truth. Even your experience of your time in the gym is, at best, an interpretation of the truth.

Put on Your Coaching Glasses

One significant stage in human development is recognizing that others can, and often do, have different perspectives. This realization usually (/hopefully) comes at a young age, when we realize that

Burst Your Bubble

We all have our bubbles. It’s fine. There’s nothing wrong with existing inside the hipster heaven of Venice Beach. There’s nothing wrong with being caught up in the lustful CrossFit

Top Shelf Perspective

I once saw an incredible explanation of context and consumer perspective from a marketing point of view that I think can help us in the gym. The example was of