Logan Gelbrich

Born in Santa Monica, Logan feels right at home coaching at DEUCE Gym. With a background in collegiate (University of San Diego) and professional (San Diego Padres) baseball, Logan is used to high performance, heavy workloads, and accountability. Luckily, Logan was blessed enough to work with world renowned strength and conditioning coaches, sports psychologists, and nutritionists during his career. It’s during this time that the seeds were sown for the belief system that led him to both the CrossFit Games and Strongman Nationals. These experiences guide his coaching today. Forever a “student of the game,” Logan is always looking to strengthen and question his understanding of humans. Today his work includes his best selling book, Going Right: A Logical Justification for Pursuing Your Dreams, and diverse offerings of education in leadership and group dynamics via the 'Hold the Standard' Summit, online education, and consultancy.

LAST CHANCE: Take Over Muscle Beach with Us!

There is no better summer fitness experience than Lift Run Hang at Muscle Beach! And, this year our ‘seriously fun, but not so serious’ sumer event is being supercharged with

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PODCAST: Christina Ramirez Went from Whole Food Team Member to CEO of a Global Brand

In this episode of Hold The Standard Podcast, I sat down with entrepreneur Christina Ramirez for a deeply human conversation about what it takes to create something out of nothing.

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Turning a Lightbulb and the Difference Between Suffering & Bliss

If you can’t stand new and exciting corny (but true) words of wisdom, don’t even bother reading on. If you’re like me and believe that everything that’s corny is specifically

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How to Not Be Evil 101

Are you capable of evil? Most of us would decline to this assertion definitively, but there’s evidence to show that the line is much thinner than you’d think between the

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Fine Art’s Lesson for Brands & Their Marketers

The following is a lesson from Leadership Laboratory; a private group of 100 leaders around the world who are seeking to grow their leadership capacity. For more information, head to

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