“Dialing In”

“Dialing In”

6

Nov

2019

This is a term used to describe the process of tuning the necessary variables to extract a beautiful espresso. High-end coffee shops do this at least once per day to find the “recipe” which includes how many grams of ground coffee will go into the portafilter (into the machine), how many grams of brew coffee will come o ...
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[Pro Shop] Fall Apparel Launch!

[Pro Shop] Fall Apparel Launch!

5

Nov

2019

It’s here! The newest capsule of limited edition DEUCE gear is in and it’s just in time for the cooler months. Our Fall Apparel Launch Party was a rich success as attendees got first crack at the fall lineup. Now that the event is over these pieces are on sale in store and in our online store.This re ...
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TURN THE PAGE

TURN THE PAGE

4

Nov

2019

I don’t know about you, but when someone tells me “it’s all mental” as the key to unlocking a challenge, I only find about 0.01% of that to be helpful. You know the eye roll emoji? Yeah. Accurate depiction of how I really feel about it.That being said, I’m not here to just criticize what I find to be an unuseful, ...
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Too Prideful to Respect Your Wallet?

Too Prideful to Respect Your Wallet?

1

Nov

2019

After the French and American Revolutions, the private sector made a critical leap in leadership complexity. A style of organizational culture emerged that included the hierarchical, formal role-based structure that had previously marked the limit of human business design. This emerging style included the process and s ...
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FREE Community Workout Saturday

FREE Community Workout Saturday

31

Oct

2019

**Happy Halloween! We Invite You to Class in Costume Today** Believe it or not, this Saturday marks the first Saturday of November! That means you and the entire Los Angeles community is invited for a FREE Community Workout. Things kicks off this Saturday at 9:00am for a special 90-minute session. This long ...
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The Observational Learner

The Observational Learner

30

Oct

2019

I’ll never forget the first time I truly understood the push press. It clicked watching someone else. I learned intensity in CrossFit by observing, too. The first time I did “Fran” I’d been dreading it after watching Mikko Salo do chest-to-bar “Fran” in 2:18 unbroken at a sprint and stay on his feet after. I was ...
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Fall Apparel Launch Saturday

Fall Apparel Launch Saturday

29

Oct

2019

We’ve got an entire surprise capsule of new apparel pieces to unveil and you’re invited. It’s all going down this Saturday after dark. Join us for a casual get together in the gym for the unveiling of the Fall Line and mingling with fellow DEUCE family. Not to mention, our very own Mario Vollera, owner of So ...
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Gym Owners on Motivation & Client Finances

Gym Owners on Motivation & Client Finances

28

Oct

2019

The numbers show a strong correlation between client training compliance and their finances. An obtuse amount of students quit gyms all around the country when their credit cards decline. This is a fact that I’ve witnessed for years across gyms on three different continents. This is the scary truth that gym owners kn ...
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Leaky Performance & Error Margin

Leaky Performance & Error Margin

25

Oct

2019

Can we agree that as performance nears its peak that the margin for error becomes smaller? I’m open to finding an exception, but I’ve yet to find one. After all, there’s much more margin for error in a fun game of bowing with beers and friends than if you’re on the pro tour. On your you likely can’t afford a frame ...
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Activating Your Influence

Activating Your Influence

24

Oct

2019

If you’ve done this for any considerable amount of time, you’ll know that it’s not possible without the people. Sometimes the people inspire you to come and other times they give you the kick in the butt you need to get in gear. How ever it has happened all these months and years, one thing is true and that’s that y ...
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