DEUCE Gym's World Famous
Coach’s Prep has been a cornerstone for DEUCE Gym since before the gym opened. In fact, we were very clear from the beginning that our ability to deliver the most viable training experience in the world and our ability to grow would be found (or lost) in our ability to develop remarkable people. Coach’s Prep began in the park in the spring of 2011. While we were incubating a fitness community, we put equal importance on the notion of incubating incredible coaches.
Years later, we’ve grown in more ways than we can imagine. That growth is thanks to Coach’s Prep. The fitness community noticed and soon aspiring coaches and experienced professionals alike would flock to Venice Beach to see what was happening. More and more emails and phone calls would come in, and finally at the first ever "Hold the Standard" Summit in Spain, the levee broke. The world was demanding access to Coach’s Prep, and now here we are.
Introducing the All-New
There’s a tragic reality in the business world. What makes men and women who bring the most value great likely hasn’t prepared them for being a business person. This course is designed to allow the people who deserve to succeed in business the freedom to do so.
Resources to get Started
Books & E-Books
"Going Right: A Logical Justification for Pursuing Your Dreams" by Logan Gelbrich
Going Right: A Logical Justification for Pursuing Your Dreams is a world-view shattering model of decision-making. In this book, we are offered liberation from our socialized, detached, and unsustainable methods of making life’s most meaningful choices. This is a fresh invitation to integrate our emotional passions, using our rational brain, while remaining grounded in real-world experiences. Gelbrich builds on leading academic theories and exceptional practical illustrations to support his proposed decision-making model.
Surprisingly, most adults today, who are privileged enough not to worry about their basic survival needs, operate as if pursuing the loftiest version of themselves poses a threat to their safety and an offense to the social norms of their lives. Many point to the risks of losing their own happiness, the possibility to not providing for themselves and dependents, and the social consequences of chasing down their ideal self-expression to fuel their logic against reaching for something higher. But basing the most meaningful of our choices, our dreams, on assumptions, and predicting the effects of our decisions on our most important obligations is robbing us and our communities of the happiness, our ability to provide for self and others, and social benefits that we find ourselves instinctively protecting in the first place.
Going Right explores the essentially grand, utilitarian advantages of an alternative logic and unlocks universal modern truths of pursuing our peak expression. The enduring stoic path of significance presented here leads us to hold greater commitments, practice deep work, remain resilient to adversity, experience moments of creative flow, and curate transferable skills. Whether in the context of relationships, work, or lifestyle, Going Right presents a solid case that braving your evolutionary resistances to continually pursue your dreams is truly the most logical choice you can make.
Developing an Unbeatable Culture
Great cultures make or break the world’s best teams and organizations. Deep down we might even realize the truth, which is that culture is bigger and more important than effective leadership. Unfortunately, when it comes to culture, we all too often assume it’s a magical quality that can’t be held down long enough to understand and even recreate.
We beg to differ.
“Developing an Unbeatable Culture”, is a premium resource for anyone looking to change an existing flailing group dynamic or wanting to build a brand new high performance group. Not only does it have roots in two seperate case studies, it outlines repeatable principles that unify the highest performing cultures in the world. Not only can you refer back to these evergreen mechanics of high performance culture, there are exercises built into the text that can put your organization's culture and processes to the test immediately.
Developing World-Class Coaches
This how-to guide, Developing World-Class Coaches, reveals the groundbreaking model for excellent coaching developed at DEUCE Gym. Inside you will find clearly outlined, universally applicable mechanics behind personal development from technical understanding of the craft and contextual perspective to the practice of adaptive leadership. This book is for anyone interested in being great or building a remarkable organization. Soon you will be armed with the resources to remove the autopilot-like stagnation of your coaching ability or that of the staff that you manage.
Hold the Standard
Motivated leaders are invited to dive into the teachable mechanics of high performance organizations. The two day course is not for spectators, participants and their organizations will become their own case studies. Each an every participant will leave the weekend with not just a deeper understanding of the history and evolutionary stages of organizations, leadership, and what makes a viable business, but specific systems, tracking documents, enrollment strategies, and plug-and-play programs that you can implement Monday morning.
This personal coaching environment brings Summit principles to life with one-on-one accountability that includes regular email communication, tracking, planning, and phone calls every 45 days. The program is set up based on a monthly retainer.